The Great Depression

I was doing extensive research on how small businesses survived during the past great depression in the 1930′s and how is it different from this economy that were facing.

So you and I can learn from it but really most businesses that survived during the great depression are those that has strong relationships with their customers.

Businesses that stand on the principle that no matter what they’re going to provide what their customers need while treating them with respect and providing value and quality service.

Another thing that small business did back then is to diversify like this one article that I read rather than closing their beer business down they diversified into dairy farming, Broadway shows, and dance halls during the great depression instead of shutting down or selling out.

Many businesses are also looking for new opportunities to stay in business by trading services or by bartering. I know what we have today is a different situation but the principles on surviving this are the same: to diversify and to provide 100% customers satisfaction.

If you pay attention on what’s happening this is actually true, look at what happened to the auto industries most of them either filed bankruptcy or begged for a bail out.

But Toyota remained standing strong and people still buying their cars because their cars are top notch quality and they treat their customers right and with respect.

Same thing with Mac computers their stock market is at an all time high because their computers are top notch quality and they stand on their principle of providing customer satisfaction.

Folks in today’s business world it’s tough but history tells us if you diversify, pay attention for new opportunities, and treat your market right then you’ll be fine.

But see you can even do more now because you have so many tools like the internet and many are very inexpensive like for instance this Bedding’s company that has been profiled on CNN last night.

I think the company name is Long’s Bedding from New York they survived the great depression in the past and now they’re also doing great.

Actually they refuse to cut back and layoff their employees but rather they cut their phone book advertising and use the power of the internet they are now taking orders online.

Hmmm… I’ve been ONLY talking about this for years now!  :-) So if you’re a small business owner and want to survive in this economy well there you go just do all the steps that I talked about above and incorporate the power of the internet.

Start blogging and build your community online that will buy from you, use social media sites like Facebook, Twitter and Linkedin to reach more customers.

Also keep in mind you need to increase your marketing effort to get more customers and stay in business and having a powerful and effective internet presence like a blog will definitely help your small business survive and thrive.

I’m NOT just simply talking about this but I am living proof that in spite of all this negativity, doom and gloom my business is really thriving because I implement everything that I was telling you about.

I know for many small businesses 2009 was hell… well actually for many people too, actually this speaker in our church the other Sunday said if you’re still alive in 2010 you should celebrate because you are a survivor.

Really if you survive these tough times you’ll be untouchable when the economy goes back up plus knowing that your business is strong and can survive the depression is a big accomplishment and goes with your business credibility.

So guys just keep on reading my blog because we’re going to do this together we’re gonna be the last man standing… “Mark My Word!” If you have something to say well speak up and comment below. Take care and love you guys.

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Till Next Time and God Bless You!

Albert Hallado

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