What’s A Squeeze Page?

I will give you my opinion on what a squeeze page means to me.

It’s like when you squeeze an orange our intent is to get the juice out and you need to squeeze it really hard to get the most of it, right? So it’s the same thing with a squeeze page for your business.

On this page is where you persuade and tell your visitors the benefits or what they’re going to get if they signup, and in order for them to give their information like name and email address.

You have to show them that they can’t live without what you have to offer.

Basically the main purpose of this page is to collect names and emails to build a list so you can market to this particular crowd or market in the future which is great idea if you’re selling a product or services.

Let’s say within 6 months you manage to build a list of 10,000 potential buyers, you can then email these people to offer or promote your products.

Out of 10,000 people if you have only 3% of them that buy your product, which is 300 people and you’re selling your product for $25.00 that’s a whooping $7,500 in one email blast.

Of course this is just an example to elaborate on my explanation. But you see the potential though! So really if your selling something on the internet either a product or services you need to utilize a squeeze page to gain all the advantages in the future.

The biggest question though is how are you going to create a squeeze page that is effective and have your visitors to signup with out hesitation? OK! Stay with me and I will show you in a sec!

You know if you’re one of my readers or subscribers I always make things easy for you to understand and most of the time I show you or demonstrate what I’m talking about to make your life easier right?

So here you go! To create an effective squeeze page it’s not that difficult but it requires multiple testing’s and what I usually do is run a split test and find out which one will give me great results.

But first you need to come up with something to giveaway in exchange for their name and email, this can be a short report, ebook, MP3 (audio), or Video, and tell them that they can download or access this valuable information when they signup.

Below are the guidelines that I personally use when I create or build a squeeze page.

Header Graphic: Plays a big role in catching your visitors attention so the graphics should be clear (not too busy) and it needs to convey your product and deliver the message to grab their attention as soon as they see it.

Headline: Your headline should answer the question "what’s in it for me" tell your visitor what are they’re going to get. Your headline should be compelling and powerful so your visitor will read the rest of squeeze page.

Benefits: Here you can explain a little bit about how your product or service is going to help them and how you’re going to solve their problem and you can bullet point each one of them.

Graphic Caption: This represents the product or services that you’re giving away. It could be graphics of an ebook, video, software box or 3D box and so on.

Optin Form: This is where your visitor needs to signup and fill in the form with their name and email. I usually put this in the top fold of the page on the right hand side also at the bottom of the page as well.